Where to start?
The wildly inaccurate perception that treating hearing loss that is mild or less-than-mild on a chart has no benefit. Mild hearing loss is where INSURANCE companies decide it’s worth paying for hearing aids. It has no impact on if a person will individually benefit from them. We treat children with less-than-mild loss but we don’t give adults a chance to improve their lives based on insurance brackets.
The absolute inability of anyone to convince BCBS to tell the patient or the doctor how much hearing aids will cost until after claims are submitted.
The push of rechargeable batteries even for people who clearly would benefit from battery tech due to needing heavy streaming, travel, the need for repair/replace being higher, degrading performance over time… The audience for rechargeable should really be 1) people who want/need to sweat a ton 2) people who can’t do battery changes due to dexterity issues 3) young children so they can’t swallow batteries.
The fact that I ended up learning how to self-fit at home because my audiologist didn’t bother to run the Widex Sensogram or the fit-test after changing the wire length or after changing the ear buds. Both of which require adjustments to programming.
My audiologist not giving useful advice about which hearing aid to try during my trial when my number one complaint was severe comb effect. Thank god I’m a nerd and eventually stumbled onto the fact that processor delay was why I was stuck in ‘voice into the fan’ mode. That knowledge led to Widex.
An entire GD top of the line iPhone is around $1200 USD. You can not possible tell me that there is more tech, development, and computer and coding knowledge in any single hearing aid producer than in Apple. Hearing aids should cost less than a freaking iPhone. Full stop, do not pass go, do not collect $200. They are price gouging and have been price gouging for decades.
I am sitting back hoping for Apple to come in and severely wound the entire industry with an Apple branded hearing aid and I will be delighted to watch it happen. They barely have to do more than add some additional filter tech and make a case that holds two sets of airpod pros so you always have a pair to switch to.