I agree with @MDB that Costco is the place to go. They sell aids that are rebranded from Resound, Signa and Oticon. These are all the top technology level because that is the only level they sell. If you are willing to go the just under $5,000 check out ZipHearing. They sell aids through a network of local audiologists and probably have one or two in your area. Costco and Sam’s use licensed hearing aid specialists which is usually ok if you have a straight forward hearing loss, but if you have other hearing/ear issues I would suggest an audiologist.